Friday, 28 December 2012

Christmas Wishes

Well, I know it's already come and gone this year but I hope you all had a great christmas, got what you wanted and everything, and we hope you have a happy new year! And remember to check mine and Dan's christmas present to you- Our finished piece! Enjoy!

Wishing you all a Merry Christmas and a Happy New Year,

Michael and Dan.

Thursday, 20 December 2012

Done!

It is finally done! Below you'll find the link to the Youtube video, ready for you to watch. Thanks everyone who is interested in this, and leave a comment on the video/ on this post letting me know what you think of it. Enjoy!


http://www.youtube.com/watch?v=b0R99V75HU4

Monday, 10 December 2012

Finally coming to a close...

Okay, so I haven't uploaded anything on here for a while... Been doing SO much editing... But it looks like it is finally coming to an end. We have had to change quite a bit in it since our first finished edit but now it's all nearly there. I'll update again when it's done, which should be later today.

Tuesday, 27 November 2012

I think that's over...

...finally. Whilst I was in a lesson earlier, Dan finished filming Mr. Murphy's scene. Hopefully thats all we'll need Mr. Murphy to do now, so with any luck we won't need to re-film much more.

Monday, 26 November 2012

Re-shoot!

After employing the help of Frank Murphy last week for filming, we had to redo his scene a few days later as the area we used was too light. Learning from our mistakes, we set up the first re-shoot to have the perfect amount of light and included more science-related things to add to the mise-en-scene. However, as we have just noticed, the camera case was in the background of our shot! With no way to remove it, we have no choice but to re-shoot this scene for the THIRD time! I refuse to make any more mistakes with this extremely simple shot, so the third time WILL be the LAST time! I am guaranteeing this shot will go succesfully, so watch this space!

Thursday, 22 November 2012

Stupid copyright...

...and it's true! We wanted to use the song '115', composed by Kevin Sherwood and sung by Elena Siegman, it is featured as a music easter egg in the zombies mode of Call of Duty: Black Ops. The composer and singer are both contracted under Treyarch, so if we want permission to use the song we'll need to ask them first. I sent an email to them yesterday afternoon to try and get permission, so i'll let you all know when (or if) they reply!

Tuesday, 20 November 2012

Extension!

Great news! Even though me and Dan were on track to meet the deadline anyway, we have literally just been told our deadline has been extended from the end of this week to the end of next week!
This means we are likely to carry on filming for a little while, and perhaps add a few more scenes to our production, so stay tuned!

Success!

Finally! We all met as planned, 11 at Morrison's, and asides from a slight detour to Dan's house so he could pick up something, it all went great! Everyone met at Wicksteed's at about quarter to 12, and made our way out to the forest at the back. We found a good spot to set up and began filming at around 1pm. We were finally finished by 3:30pm, and it was off for a celebratory McDonalds to celebrate (and warm up- it was freezing!).

I'd like to say a big thank you to everyone who helped out- myself and Dan of course, my good friend Dave McInnes and Dan's girlfriend Lindsey Munro. My brother, Jonathn Navarro-Marin and his girlfriend Megan Davidge- you guys were all a big help and made this movie complete! Thank you all!

Me and Dan will likely be making a new video diary tommorow, so be ready to check it out on his Youtube channel @danmcginey14, or check out mine at Michael Navarro-Marin.

Saturday, 17 November 2012

Is this a sign?

Yesterday, on my way out from school, I walked past one of the vice-principals and then something hit me. I felt like I needed to do something, and it involved a VP. Then, it hit me... A CAMERA!
That same morning, I was supposed to have gone and got this sheet signed by a VP and the head of department, but I had completely forgot!

So it began... The time was 16:10pm, and at around 16:20pm or so, the media tech guys with the camera's would start packing up to go. I had 10 minutes to secure two signatures and prevent a possible repeat of our camera problem last week (See my post 'Disaster'). I pulled the sheet from my schoolbag and quickly filled in the neccesary things like my name, card number etc. Then, I almost thrusted the sheet into my VP's face, which he somewhat annoyingly signed. Time check: 16:15pm. I had spent too long writing on the damn sheet and had to move on fast. Racing to the English Literacy and Language department, I searched room-to-room in an attempt to find the head of Media, Mr. Seston, but it was too no prevail. The only teacher I could find was Mr. Wilson, who was working away feverishly on his laptop. Now, I know Mr. Wilson was (I don't know if he still is) a Media teacher last year, and he is the the second-in-command of the department, so I decided to risk it and ask him to sign. Both signatures taken care of, I rushed back across the school to get to the Media tech room. Time check: 16:18pm. I had to hurry.

Flying through the door, I caught the tech man just as he was preparing to leave. Handing him my sheet, he happily accepted both signatures and got my camera and tripod ready. But my question is this... Is this entire event a sign? This almost disastrous forgetting of the camera could be some eery foreshadowing of how today's event turn out. Will they be disastrous like last week, or will they be succesful so we can begin our editing? And now, as I sit here typing this post literally about 20 minutes or so before I leave to pick up Dan and one of our actors, I can only think about one phrase concerning today, one phrase that no matter what obstacles get in our way of filming, this will stay in my head. And what is it this phrase that i'm thinking?

Bring it on...

Friday, 16 November 2012

Plans for tomorrow's filming

Tomorrow we plan to hopefully finally get all the filming done!

My parents shall be picking everyone who needs a lift up and dropping them off at a nearby park (called wicksteeds park) for filming. The land is public, so that shouldn't be an issue this time. We hope filming is done any time before 4:30pm (as it begins to get dark around then). When we're done, my parents again will drop everyone off wherever they need to be and then me and Dan can start to edit next week.

Here's hoping that tomorrow goes a lot better than last saturday!

Thanks for reading!

Thursday, 15 November 2012

First filming scene done!

It's official! Me and Dan have literally just got back in the classroom after filming the scene with Mr. Murphy, and everything went well. It took a few shots to get a perfect one, but it's all done now. Saturday will be the next filming session, and tomorrow we will be going through our shots to see which ones we want to keep and which ones have to go.

Stay tuned and as always thanks for reading!

Black Ops 2 Zombies Trailer Analysis

For a change, I decided I would analyse something other than a movie trailer. Something that I am pretty passionate about, and that is the popular game mode within Call Of Duty, Nazi Zombies. It's likely that you have heard of Nazi Zombies before as it has been around for a few years, and has even been turned into an iPhone/iPod Touch/ iPad app. Simply put, it is a survival horror gamemode where the player starts as one of four characters that range depnding on the map, for example the majority of the maps have you playing as the game's main four characters. These are all stereotypical characters, based on stereotypes now-a-days and back during WWII (when the game originally began). The characters are a Russian (named Nikolai, very common name, who drinks a lot of Vodka and always implies he is drunk), an American (named Tank Dempsey, as he could be considered a bit of a 'tank'- very brave, strong, tough, but dumb as a plank of wood), a Japanese (Takeo Masaki, who loves Sushi and often spurts ancient Japanese proverbs) and finally a German (Edward Richtofen, ex-Nazi scientist and known psycopath, has an obsession with spleens), then other maps allow you to play as people like John F. Kennedy, Fidel Castro and Danny Trejo. It's huge success has spanned from a large fanbase (It was originally featured as a simple bonus at the end of the Call Of Duty game, World at War), who constantly come up with theories to the confusing and non-linear back story to the gamemode. Thanks to the popularity of the mode, Treyarch (the gamemode's creator) have decided to include it for a third game running and recentley released a trailer to advertise the game and this mode. So, after asking Mr. Seston and getting his permission, I decided I would analyse the trailer as it was full of great things like camera shots, ligthing, character positioning etc. that would be very interesting to discuss. So, let's begin.

One thing to notice in the trailer is the choice of soundtrack. At the beginning, for the first 15 or so seconds as the bus rolls in to the station the theme playing is rather obviously the popular childrens song 'The Wheels On The Bus'. Aside's from this being relevant to the story, it also adds to the tension and aura the trailer is setting. Children's songs are nearly always perceived as being creepy, and the fact that this one is seemingly being played from a rusty old bus adds to the fear factor. The next song however is drastically different. From the minute the zombie groans change from being rather low pitched, unthreatening ones to the loud shout at around 37-38 seconds into the video, the song changes to Avenged Sevenfold's latest song, 'Carry On'. The fact this is now an Avenged Sevenfold song playing in the background shows portrays the change on screen. On screen, it's gone from zombies shuffling over to the bus too a full out zombie onslaught/ bloodbath. The music matches the scene very well.

Another thing to note is the protagonists. There entrance into the scene treats them as though they are the 'saviours'. This is because of the way the scene plays out. On board the bus we see that, whoever's there are preparing for a fight. Guns reloading, being cocked- they're getting ready. Then, a shot from outside the bus show's the doors creak open, showing a girl armed with a shotgun prepared to go to war. It's a very good scene which portrays the characters in a good light as ones that can be entrusted to help humanity. The way they go to arms at the sight of trouble also implies they are all brave and willing to defend either themselves or each other. Another way the trailer shows these characters off as being undefeatbale is the way they use the bus. As the bus moves on to the next location, a grouo of zombies is in its way. However, the bus simply ploughs through them, the zombies unable to even cause a dent. The fact the bus was moving means someone (the survivors) were onboard, and the way they tore through the zombies shows they are unstoppable and undefeatable.
Next is the messages Treyarch hid inside the trailer. For example, one scene at about 0:50 seconds shows a zombie sliding down a roof, with the words 'Dine' written in neon in the background. The sign is actually suppose to say 'Diner', but both have to Do with food which is exactly what the zombie is hoperfully sliding too. The 'Diner' is actually used one other time in the backdrop of the trailer to write a message, and this scene occurs at around 0:57 seconds, when the zombie is dropping to the ground. It's quite hard to see, so i'll include it as a picture in this post, but as the zombie drops to the ground dead the 'North Highway Diner' sign has all the letters in 'North Highway' except the No in North and the W in Highway blacked out, and in the word 'Diner' all the words  except D, I and E are left black. The message spells "Now Die", and could refer to the obvious that the zombie has just died after being shot several times. It could aslo refer to the fact that perhaps these protagonists will eventually die? I don't know, but it's pretty well hidden stuff and keeps any audience that sees it guessing.
Also, talking about this zombies death, I love the shot they used to show it. The camera started behind the zombies back then swooped round to his front as his head was popped off before dropping to ground level at the same time the corpse does and showing the hidden message in the background saying 'Now Die'. It is for this reason that I think the shot is brilliant and one that I personally love.

The lighting used in the trailer is quite dark (as it occurs at night) yet has an orange glow. This orange glow comes from the missiles which destroyed the Earth, but could also be perceived as there still being hope. Although it's dark, the glow of light implies the darkness will be broken and good will prevail, which again portays the characters as being the 'saviours' of the Earth as they are the only ones present in this trailer killing the zombies.

Another thing used in the trailer a few times is longshots. Longshots are used on a number of occasions to show, normally, the vast number of zombies opposing the protagonists. For example, in the opening to the trailer (at around 0:22 seconds) a longshot is used to show the bus waiting in the station.
Then, at around 0.33 seconds a very similair shot is used, albeit this time the bus is surrounded by zombies. The similarities between the two shots shows how the scene escalated quickly from zombieless to zombieful.
Also, later on in the trailer an over the shoulder shot of one of the protagonists shooting zombies also shows a rather longshot of the ground below, full of zombies.
For these reasons, I believe longshots are used throughout the trailer to show either a sign of a scenario gone bad, or to show the vast amount of zombies in the scene.

So, this was my review. I have actually been planning to upload this for a while, but then we began our prelim task and main task and this never came to completion. It's only because the game was recently released that I even remembered I had this on here. Anyway, I hope you enjoyed this analysation and to anyone one with the game, enjoy!

Thanks for reading!

Filming to begin today

As you all know by now, our first planned day of filming ended in disaster last saturday (10th of November 2012). Now, 5 days later, we are ready to officially start filming. We have a camera booked for our Media lesson later and the teacher we need has a free lesson, so he can help. With any luck, we can have his part done by the end of today and concentrate our efforts on getting the filming in the forest done on saturday.

Thanks for reading, and i'll keep you all posted!

Wednesday, 14 November 2012

Actor's contract

We have got Mr. Murphy to sign an actor's contract, which gives us permission to use his face and voice and upload the video to Youtube. The contract also says that we are to arrange dates for us to do the filming with him. We tried to scan the contract onto a computer so we could upload it, however the scanner bizarrely cut the document up into several pieces, so we will sort it out and get it uploaded soon, we just thought that we should update the blog with this new information now.

Thanks for reading!

Saturday, 10 November 2012

Disaster!

So, we had everything planned (as you can see from my last post) for our day of filming today. We all met (except one actor who couldn't come down till 1) as planned, 12 at Morrison's. At around 10 past 1, we set off to begin filming. Now, we had planned to use the perfect forest just behind our school for the film. So, after getting through a gap in the fence we made our way up there. However, to our dismay, we discovered it was private land, so filming there wasn't an option. After spending the next hour or so trekking around nearby, it became quite clear there were no better places around. The time by now was 2:30pm, and we were fast-approaching the time when the sun would dissapear and his friend the moon would be out, cascading our filming location in a sea of darkness. With time being of the essence, we continued our desperate search, but to no prevail. The realisation kicked in that this had become a wasted day, and no filming would be occurring for now. Destraught and dissapointed, we made plans to use an alternate field the following in Geddington and made sure our actors (and actress) would be readily available too. So, we began our long walk back, to home or a lift home. But, there was some hope, as I found a good spot we could use to film an escape scene from the zombie, just so we had something we could use. Quickly getting out my Dad's camera and my own tripod (purchased this very morning), I set it up and everyone began discussing what we'll be doing. Then, another disaster struck! My camera, which had been working brilliantly just a few hours ago when I tried, and that had been charging throughout the night, decided now was the time to no longer work. So, after attempting to fix it (even phoning up my Dad for tips), it was clear we were definately NOT doing any filming today, and that this had indeed been a wasted day. Finally we gave up, and went about our seperate ways...

So what did we learn? Three things mainly:
  • Check your filming location first! Make sure it's not on private land....
  • Always check your equipment! Even on the way to filming your scene, or definately as you're setting up, keep checking that everythings working fine before.
  • And if you do both of these and then discover, when everyone's in position and it's time for the film to roll, that the camera has decided today is the day it shall stop functioning- BRING A BACK-UP CAMERA!
And finally, a message to all budding directors or indeed other AS-Level Media students (perhaps even fellow colleagues from my class) about your respective works- FOLLOW THE ABOVE STEPS! You should be fine if you do.

If you're in my Media class (or any AS-Level Media class across the country) and you're reading this, then I would just like to say good luck with your filming! Hopefully it'll go a lot better than mine and Dan's!

Friday, 9 November 2012

Media plan for tommorow's filming

Me and Dan have been talking and working together tis morning to deliver this- a plan for what we'll be doing tommorow. It includes the plan of the day (for actors), the items we'll need for the fake blood and a set of instructions to follow in order to get it looking nice and real and, although it's a little early, we have a plan of the music we'd like to use in the editing stage. Finally, we have a list of the credits for people we'd need to thank when all the editing's done. We will likely be adding to the 'credits' list as the days go by, but for now this is everyone.
 
Media plan for tomorrow

·         6 actors- 4 boys (Me, Dan, Andy and Dave), 2 girls confirmed (Lindsey and Georgia), 3 pending (Ashleigh Gibson, Naomi Jackson, Hannah Garlick)

·         Props- Empty beer cans from people, hockey stick, white face paint and red food colouring (or something similar)

·         Time: 12 at Morrison’s, bring money if you want to buy lunch

·         Max 4 hours, unlikely to last longer

·         Weather looks good, cloudy but sunny for most of the afternoon

·         Wear clothing as wanted, nothing too smart due to risk of staining

·         Multiple shots will be taken so don’t get frustrated if it takes a while to film a scene- bear with us, we’re not Steven Spielberg and George Lucas

Recipe for blood

·         Red food colouring and blue food colouring (half a teaspoon of red, enough to cover a cocktail stick in blue)

·         Flour (0.16 oz)

·         Syrup (20 ml)

Quick steps

1.       Mix 0.16 oz of flour and 20 ml of syrup in mixing bowl

2.       Add one cap of red food colouring

3.       Dab (very small amount) of blue food colouring and mix in

4.       Put in container for use on set

Rumours

·         Bring water in case it’s too thick, chocolate sauce if it’s too thin

·         Differ amount if it’s not right

Music ideas

·         Band- Godspeed

·         Anoice- ‘Kyoto’

·         Website with ideas- http://www.postapocalypticmusic.com

Credits

·         Directors and producers- DanNav (myself and Dan)

·         Actors (Andy Elliott, Dave McInnes, Dan McGinley, Michael Navarro-Marin, Lindsey Munro, Georgia Conway, Mr. Frank Murphy and an as of yet unidentified female news correspondent) and three more possible actresses if they come- Ashleigh Gibson, Naomi Jackson, Hannah Garlick
 

Wednesday, 7 November 2012

The plot of '115' (Working title)

Me and Dan have decided to give you guys a little peek into the story of our work-in-progress, '115':

We got our working title, '115' from a zombies-based video game, where an Element called Ununptenium (element number 115 in the periodic table), which the Nazi's discover can be used to bring the dead back to life, albeit in a more 'zombie' form. Our story is somewhat similair, and takes the element Ununptenium but  is not discovered by the Nazi's, instead by the British Government ran science labs in modern days. At the start of the trailer, we meet the people who will become the hero's of our fake film- a bunch of teenagers out in a forest, drinking and having fun, when one of them falls ill and, unbeknownst to everyone else, faints. When people notice, they think she's drunk and start mocking her until she lashes out, biting and infecting the cameraman (who was recording the whole thing) as everyone else flees. Then, it shows a news reporter telling the country that there has been a zombie apocalypse and that this "could be the end". His report continues as the trailer begins to show other things like our hero's fending off the zombies, and meeting other survivors etc.

This is of course all subject to change, however it seems pretty likely that the title '115' will definitely stick, and the overall plot will likely follow this draft or be similar.

Thanks for reading?

Tuesday, 6 November 2012

Questionnaire Analysis

The results for our questionnaire are back and have been sorted out, and the results are below...

Q1: How old are you?

For this question, most of the answers came from people aged between 12 and 16, giving us a rough estimate as to who our target audience is. Six people were also aged between 17 and 21, meaning we could expand the target audience up to the 18+ boundary, allowing more gore and other things to be used.

Q2: What sex are you?

For this, half of the 20 asked responded with male, and 8 said they were female. This is quite an even number, so it means we should consider making sure that the trailer can appeal to both. Also, for some strange reason, 2 people said they were 'Other' or 'Prefer not to say'. Incase they were being serious, we shall consider them too, though there is likely no validity in these responses and they were merely jokes.

Q3: Do you consider yourself to watch a lot of films?

This one was a tie between 'Yes, I watch films frequently' and 'I watch some films', both receiving 8 each. For this reason, it can be presumed our viewers watch a fairly decent amount of films and will therefore be likely to watch this film too. Thankfully, no-one said that they never watch films, so that shouldn't be an issue.

Q4: Are you generally a thriller fan?

Simple yes or no answer for this one, and luckily over half responded with 'Yes'. 12 people asked said that they consider themselves a thriller fan, meaning our target audience should enjoy the genre they are watching.

Q5: If not, what other genres do you prefer?

The next most popular genre was comedy, which is no surprise really. Then there was horror and romance, which were both tied, and the third most popular was musicals. Every other option got one vote or none.

Q6: What conventions of these are particularly attractive?

For this, one person put that there would needs to be 'edge of your seat' action to make it interesting. This is a good point for most genres, including the thriller genre. Another convention people thought was attractive was love, feelings and emotion. This may be true for other genres, but not for the thriller genre so cannot be used. Other things said were all pretty relevant- Plot, direction, mystery- could all be used effectively in our final piece.

Q7: What is your favourite title in the thriller genre? (i.e. Taken, Die Hard, Eden Lake, Batman etc.)

For this, most people said the movie Taken was their favourite thriller film, and it got half of the votes. Batman got 4, and Die Hard, Usual Suspects and the Raid all got 2. For this reason, the filming style could be based on that of the Taken movie.

Q8: What conventions of a trailer influence your decision in watching the film?

Most people (oddly) said that the use of sound is what influenced their decision the most, meaning we would have to take care in making sure the sound used is attractive to the audience. Use of light and the mise-en-scene also influenced people's decision, so this will need to be taken into account too.

Q9: What is an important element to a thriller genre?

Suspense was the unanimous winner here, winning well over half of the votes. For this reason, suspense needs to be a key element in the trailer, which shouldn't be a problem as it is a zombie film and suspense is therefore easy to create.

Q10: Do you prefer a Thriller to adhere to or oppose the typical convention? (Such as stereotypes etc, please detail your preference)

Most people said that they preferred it to oppose normal conventions of the Thriller genre. This actually opposes what people said about suspense, as suspense is a typical convention in the Thriller genre, yet most said they want to oppose these conventions. However, I think suspense will still be used as it is a good thing to use in a zombie-themed movie and could be used for a chepa scare at least once. We'll have to oppose the typical conventions in some other way. 

Friday, 2 November 2012

'Filming in progress' sign

This was the sign me and Dan made after we had some people (seen in the outtakes of the KIDNAPPED Media Prelim) enter our room during filming. The sign is pretty simple, it states that filming is in progress and to not enter.

Thursday, 1 November 2012

Prelim storyboard

This was the prelim storyboard for our prelimiary task. As you can see, the storyboard more or less follows the end video, albeit a couple of scenes that are absent from the final piece. For example, a scene showing our protoganist (me) stumble to the floor, before a passer-by asks "What was that about?" and the protagonist replies, shrugging his shoulders, "Stuff happens.". The scene was only removed due to a time-restraint, as we didn't have time to film and add this scene as well as edit the video.

Some scenes were also added, for example the scene where the protagonist works his way through guards down a corridor before returning down the same corridor moments later because he "went the wrong way". This scene was added because me and Dan both liked the corridor and thought it would make a good location for a fight. Another scene added was the scene where the protagonist is speaking to the camera after escaping his kidnapping. We added the scene because we thought it would a bit more mystery to the background of our Protagonist and hopefully make people wonder about why this person was kidnapped in the first place and what he may know.

Another smaller change was the fact that in the storyboard the baddy knocks out the protagonist with a weapon (looks like a kitchen roll), but in the final version he is briefly choked before being thrown into a locker. This change simply happened because we were unable to find some form of blunt intsrument to be used, so it was decided being thrown into the locker would suffice. Originally we had planned for it to be more of a fight scene, but decided against it as we were already planning other fight scenes and we didn;t feel another would be neccesary.

Final Storyboard Analyzation

This is the storyboard for our final piece. The idea begins with a bunch of kids in the woods drinking and having fun (the entire scene is shot from the perspective of someone's camera), when one suddenly becomes very ill and turns into a zombie, killing the cameraman and rushing the other survivors. The scene then goes blank, where someone's voice can be heard saying "The end of the world, as we know it." The scene then switches again to a anchorman at a desk, informing the viewer that there has been an outbreak of what seems to be zombies, and that the military have been overrun. Finally, a scene shows a zombie emerging from a lake, before 115 is displayed across the screen. 

What I like in the storyboard the most is the start. I like it because it gives a good introduction to the characters in the film (as they are all at the party in the start), and an introduction to the zombie plague which is beginning to spread. It is also revealed that the zombies have been around for a while, this is just the teenagers first experience with zombies. 
 
I think some scenes outlined in the storyboard would be hard to film, especially the zombie submerging from the lake one. This is simply because of the difficulty of finding someone willing to do it and then makig sure they stay under the water and perfectly walk out, however it would be a good idea if it can be pulled off.

Wednesday, 31 October 2012

Reviewing my Media preliminary task

KIDNAPPED, mine and Dan's preliminary task, was the first video I have ever editied before, so everything was new to me. I used Final Cut Pro, a piece of software available on most Mac's that offers some good editing tools to be used on videos. Though my first time, I feel that I grasped the basic concept of video editing and produced a fairly well edited video which included music and transistions between shots. Mr. Seston also said that it was a well edited video for my first one, which was something I was happy about.

However, of course the editing isn't perfect, and there are some things I would have liked to change. For example, the scene when I fight Lijo and Julian in the classroom originally had a freezeframe, where their names came up a they appeared in the shot. Although in the end it seemed better putting the credits in at the front, I still liked that freeze frame and wish it had been kept. Also, speaking on the opening credits, praise has to go to Dan there for he discovered the program and used it to make the opening credits.

A mistake I made was at the end of the video, during the closing credits. The music was supposed to start playing when the credit began rolling, but I forgot to move the music up along with it, so the music won't start until a few seconds into the video, and becaue the music was supposed to last the length of the credits, the video goes on a few more seconds than it should have. It was a simple mistake that could have been easily prevented, but due to my rush (and somewhat excitement) in uploading it.

However, I do think this was a success overall, and it has currently racked up a respectable 38 views on Youtube. I was happy with my first-time editing and how the video turned out in the end.

Friday, 12 October 2012

KIDNAPPED- Outtakes

Below is a link to the Outtakes from our AS Level Media Preliminary task, KIDNAPPED. Enjoy!

KIDNAPPED- AS Level Media Preliminary task

It is finally finished! I don't know how to embed the video, so for now i'll share the link to it with you. It would be much appreciated if you could comment on either the video or this post and honestly let me know what you think. Thanks for watching!

http://www.youtube.com/watch?v=cHV7HFu5IgQ&feature=plcp

Monday, 8 October 2012

Skyfall trailer

The Skyfall poster
Skyfall is the upcoming latest installment in the James Bond saga, with this entry marking the 23rd entry into the James Bond films. Bond shall again be returning (Daniel Craig too), this time on a more personal mission to reveal who new bad guy Raoul Silva really is and what his relationship with both Bond and M is. The film will also mark the first Bond film to be released in Imax theatres and will be released on the 50th anniversary of the James Bond films. Anyway, now to analyse the trailer.

In the trailer, we see both genders in a position of power. Of course, there's James Bond who, as the protagonist, is supposed to have some power as an agent of MI6. However, the real power lies with the head of MI6, M, who has full control over Bond and his actions. This means that the movie plays against gender stereotypes, as most films like this one would have the man in the main position of power and the woman would normally be under them. This is also quite unique for a James Bond film, as normally even when Dame Judy Dench was playing M, Bond would disregard her orders and do what he wants, however this time he is actually listening and obeying, putting the woman definately in charge.

The key elements throughout this trailer also reflect the thriller genre, such as mystery and intrigue. For example, who blew up MI6? How does the bad guy know so much about Bond? Who is he? The trailer leaves us asking these questions and more, keeping the audience interested whilst showing off typical aspects of the thriller genre. Another theme in the trailer is war. The antagonist is trying to reveal secrets about Bond which could begin an internal war in MI6 for him. This is common in James Bond films, as he normally has to try and stop a war from taking place by stopping the main bad guy.

Finally, Bond says he was 'Resurrected'. This could mean many things, for example Bond has taken responsibility to rise up and accept his mistakes. It could also be to show a 'Marxist' struggle between the lower class thugs and upper class Bond. Finally, it could be a tongue-in-cheek reference to the fact that Bond is back for a 23rd time, and he is unkillable.

Thats all for this analysis. Thanks for reading!

Wednesday, 3 October 2012

An update for you all!

Just to keep you all up to date, me and Dan have pretty much got a good idea on what our prelim video will be about and our final trailer.

Prelim video

For our prelim video we have decided to do a scene of a man being kidnapped. Whilst at this point in time we're not too sure on exactly how th kidnapping will occur, we do already have a scene filmed of the kidnapped victim begging for answers, so that much is confirmed. I will let you know when we have a better idea of what will happen.

Final trailer

The final trailer will be based on some kind of zombie apocalypse, drawing inpsiration from movies like '28 Weeks Later'. We also have a title which we both like, '115' (which we got the idea for from a certain zombies-related game me and Dan are both familiar with), which I think it's safe to say will be the final title of the 'movie'. It is not intended to be a comedy survival horror, like Zombieland, but is suppose to be a serious movie and so we will treat it as one.

Finally, we are intending to keep a video blog of all objectives we have to meet and when to meet them, and how these tasks are coming along. We have the first episode done already, we'll just need to find some time to edit it and post it onto Youtube. as of yet, we do not have a Youtube account to post the videos too but we are thinking of making one and calling it 'DaNav Productions', but i'll have to let you know about that one.

That's all the news I have to tell you today. If you want to check out Dan's blog then visit www.danielmcginleyfoundationproduction.blogspot.co.uk. That's all from me so thanks for reading!

Sunday, 30 September 2012



This picture was annotated by someone on the internet, who has specified the different personalities of the characters from the movie St. Trinians. This post will be about my own notes and thoughts on these characters.

I shall start with the one on the far left, 'The Trustafarian', who in my notes I have wrote her down as the 'St. Trinianite', but they are essentially the same thing, the girls who want to be more individual. As the box beneath her says, she is from an upper-class background, yet she wants to distance herself from it as much as possible. This is evident in the way she dresses and walks- hands in her pockets, just strutting along. It shows her lack of care or interest in being part of a rich family. On the topic of her wealth, she is quite a unique character as she is one of the only characters with wealth yet refuses to give in to the typical stereotypes of a wealthy character, such as being smart/ well-dressed.

The next girl is the one next to 'The Trustafarian', 'The Chav'. Her character is a stereotypical 'Chav', judged on the way she dresses. The miniskirt and tight shirt would imply she was more of a slut than a Chav, however due to the seriousness on her face I would say she is more Chav than slut, as she doesn't show any signs of being a slut (characteristically), just the way she dresses implies it. She also represents individuality, as she strikes me as being perhaps a clever girl yet in denial of it, so chooses instead to dress slutty and act chavvy, perhaps to try to attract the opposite sex's attention? I don't know, however she definitely seems to act opposite to who she really is.

Next, 'The Geek' in the middle. Her character is very stereotypical. Evidence of this is in the way she dresses and acts. Unlike every other character who tries to hide their true personality, she however is trying to make it known who she really is. She has her shirt tucked in, tie done up to the top, top button done up, she's wearing glasses, she is not wearing a short or tight skirt- an all around good girl. Also, the way she walks is unique, as she walks with authority and power, implying she will go far in life. Her authority is also evident by the fact she is the girl in the middle of the group. This shows she is powerful, and the way she is staring is also very authoritative.

Next is 'The Emo', on the left of 'The Geek'. Her character dresses quite slutty too, however it's more because of her affiliation than she actually is, as is the case with most other characters. She actually looks like the kind of character that has many problems. This could be the reason she dresses like she doesn't care- she doesn't want people to find out that really she is plagued with all kinds of issues. This idea could be supported by the fact her eye make-up forms what could be supposed to be a tear running down her cheek, which is what she really feels like doing not putting on fake smiles. She also walks and dresses like she's very tough, and probably acts it too, however I believe it is all an act she is putting on so people don't find out what she's really thinking.

Finally, 'The Posh Totty' next to 'The Emo'. Her character is the 'idealistic woman' for many men- Tall, beautiful, with a nice body and curves. She knows she is beautiful and acts very flirty to get what she wants. Support for the reason she knows she is beautiful is, like other characters, the way she walks. She walks like a model, with her hands by her side and moving her body in rhythm to her footsteps. She is also, as her title suggests, arguably a posh character, supported by the way she is dressed, as she is wearing her clothes rather smarter than the others (except 'The Geek') and her hair also seems to be smart, going against her flirtatious personality. Also, you would think that as she is popular and beautiful she would be considered the leader, however I actually believe that 'The Geek' is the real leader, as (like I mentioned before) she walks with authority and is in the middle of the group, showing her power over 'The Posh Totty', who walks on the end of the group, and is arguably the most out of the way which perhaps shows she thinks she has more power than she actually does.

That's all for this post. My next post will be about the latest James Bond movie, 'Skyfall'. Thanks for reading!

Thursday, 27 September 2012

 Inception trailer
The Inception poster
Inception is based on the idea of being able to plant an idea inside someones head using dreams. The main character, Dom (Leanardo Di Caprio) decides to try 'Inception' on a wealthy businessman, who has just inherited the entire business from his dad when he died. The plot is extremely complicated so i'm not going to bother trying to tell you what it is, just watch it yourself. One thing, the ending is very frustrating! Does it or doesn't it fall (watch the film, you'll understand)? Anyway, let's analyse the trailer.

So, the first thing to note in the trailer is the different characters and their roles in the plot. For starters, it is pretty obvious from the beginning of the trailer that Leonardo di Caprio's character is the leader of the group. This is evidenced by the way he seems to be calm and collected in most scenes he's shown in, and has everything under control. Also, his position in the poster above is straight in the middle, closest to the camera. This again shows his authority over the other characters.

Next, the character known as 'The Shade'. In the film, it is revealed that this is di Caprio's supposedly deceased wife, however this is obviously not shown in the trailer. She goes against the stereotypes of women in thriller films, as she seems to have control over di Caprio. Whilst this should normally be good for women, her control over di Caprio is actually trying to annoy the audience, which implies the director intended to make her an antagonist as she is constantly trying to take Leonardo's attention away from his task and too her.

Another character revealed in the trailer is 'The Mark'. His name implies he is the target, as he is 'marked'. In the trailer, he is normally shown wearing nice, expensive suits, implying he is a wealthy man. If this is true, then his character could represent the stereotypical man- wealthy, with a lot of authority. However, as he is being lead through by di Caprio, it could mean he doesn't actually have the authority he thinks he does.

In contrast, Ellen Page's character is most likely supposed to represent the stereotypical woman, as she is often shown to be helpless and in need of a male (di Caprio's) help. She is a more stereotypical woman than 'The Shade' as she has no authroity over any of the male protagonists.

That's this trailer analysed, next one will be James Bond's upcoming adventure 'Skyfall'. Link to Inception's trailer is below.

Link: http://www.youtube.com/watch?v=1g4PLj0PlOM&feature=fvwrel
The Happening poster
The Happening is a survival horror thriller movie. It is about an unkown disease that is causing people to commit suicide in 'convenient' ways. The hero, Mark Wahlberg, has to try and get off the northern coast of America to avoid this disease. Eventually, they all survive (of course) and live happily ever after. Actually, I can relate this to media as this is a stereotypical ending to a horror thriller film, where the main characters would normally survive the apocalypse and end up returning to their normal lives. Anyway, on with the rest of the analysis.
 
The movie's trailer uses a combination of diagetic and non-diagetic sounds for effect. Diagetic sounds can be heard by the characters and non-diagetic sounds cannot, so for example the trailers soundtrack is a non-diagetic sound. Speaking of the soundtrack, it is used effectively to build up tension and make the audience in some ways more scared than the characters. This also means the audience can relate to the characters, as they do not know whats coming next either. This effect is also achieved effectively using diagetic sounds- Things like floorboards creaking or heavy breathing all add to the fear factor of both the characters and the audience.
 
Also, the body language does a good job in showing the audience what the characters are thinking, for example, at the beginning when the characters are all on the train. At first, everyone's body language is normal- Just them getting on with their daily business. Then, when the train abruptly stops, their body langauge changes again. This time it seems more like confusin, as people begin looking around puzzled on what's occuring. It shoudl be noted however that no one expressively shows panic, everyone appears to be relatively calm, just confused. When everyone gets off the train, the general thought appears to be the same. No-one is screaming or showing any signs of panic with their bodies, so it can be assumed people are stilljust confused. However, when the train driver reveals that they have lost contact with the station Mark Wahlberg becomes the first person in the group of civillians to panic.

A different moment in the trailer shows a police officer casually walking in the streets before the screen turns black. We hear nothing, and when the video comes back the man is laying, dead in the streets. This moment of blackness, it could be said, is what actually happens when you die.Everything just turns black as if to signify the end, and then the cop is dead. This is plausibe, as death is a running theme throughout the trailer and the actual film, making it possible the director purposely included this otherwise meaningless scene to show death will play a key part in the movie.

The narrative during one scene was also cleverly done. A man in the trailer (seemingly some kind of government official perhaps?) explains that there is a 'situation'. He then proceeds to name the symptoms of this 'situation' (disease) and as he is naming them, it shows several diferent people who are showing the symptoms (a woman sitting on a park bench, unable to speak as the man explains one symptom is a "loss of speech"). This method is used effectively as it gives the viewers examples of what these symptoms do to a person.

That's this analysis done. My next analysis will likely be on the Inception trailer, so stay tuned!

Wednesday, 26 September 2012

Answer this questionnaire please!

We need people to answer this questionnaire for us. I you don't mind taking a minute out of your day to just whizz through these 10 questions, it would be much appreciated!

http://www.surveymonkey.com/s/GK6D6HX

Friday, 21 September 2012

Limitless trailer

Limitless Poster
Limitless movie poster


Limitless is a film about a pill. Okay not a pill, but about a man who takes this pill. After a chance meeting with an old friend, struggling writer Eddie Morra is given a pill that allows him 100% access to his brain, unlike normal people who can only access 20%. With his new-founded heightened sense of inteligency, he sets out to turn his life around. However, the pill soon begins to make him forget parts of his life, and he begins skipping time in his head, with no reccollection of how longs its been. Can Eddie stop the time skips and sort out the problems in his head before his boss Carl figures out whats going on? Honestly, I can't remember. Probably though, main characters don't tend to die too often. Anyway, on with the analysis.

there are quite a few feminist and marxist views throughout the trailer, meaning in my opinion this would be a good trailer to analyse. For starters, Eddie's character is a nobody. He is poor, out of luck, and has higher-up people staring down on him (e.g. the publisher, who he clearly had previous contact with as he states he'd like to "renegotiate his contract"), and is generally a pretty pathetic person really. However, this ll changes, and using the pill he soon rises above many of the previous people above him, and becomes equal to business man Carl (Robert De Niro), perhaps even better. This has positive and negative views on marxism. Whilst it is great that a nobody has risen to a somebody, he had to cheat to do it. This could impy that the lower class could never legitametly get higher up in the social hierarchy without having to cheat their way there.

Also in the trailer, there is a clear power divide between the men and women. For example, the men in this trailer are all powerful people, who either have a lot of money or just have authoirty, or in some cases both. However, the women are normally seen to just be there for sexual means, nothing more. This is likely supposed to show that there are no important female characters in this film, and that they are only used on certain occasions. This goes somewhat against normal feminist views, as the women are normally represented as needing the men to help, but in this there are no important enough women who need men.

Well, thats it for this post folks. Next i'll be analysing the Inception trailer so stay tuned! Sweet dream inside a dream inside a dream.

Link: http://www.youtube.com/watch?v=THE_hhk1Gzc 

Thursday, 20 September 2012

We need your help!

Okay, so a little news on our grouping- Me and Dan McGinley are going to be working together to produce our Thriller opening, but we need your help. We cannot decide which type of Thriller we should film. So, we've decided to leave it up to you, the audience. There should be a poll now loaded up on me and Dan's blogs, so if you could go to either one of them (michaelnavarrofoundationproduction.blogspot.co.uk/danielmcginleyfoundationproduction.blogspot.co.uk)
and pick the choice you think we should do. The poll closes on the 4th of October 2012 at midnight, so make sure to vote before then! Thanks for your help!
James Bond: Casino Royale trailer

One of the posters for the movie
James Bond: Casino Royale was the 21st film in the James Bond saga but the first to include Daniel Craig in his new role as the smooth talking MI6 agent. It involves Bond, at the beginning of his career, having to play in a high stakes poker game to try bankrupt bad guy Le Chiffre, banker to the worlds most dangerous terrorists, and force him into giving up information to MI6 in return for help to go into hiding. It was supposed to be a re-imagining of the James Bonds series, so it is technically a different Bond in a different timeline, not the same as the original Bonds.

In the trailer, there is a serious lack of feminist views. Asides from 'M' and Vespa, there are no other women, and the two mentioned don't really say much. This shows the targert audience for this clip and also that the men are more dominant in the film. The last point is further supported by the fact that it is only men that play the poker game, and they are all rich and powerful- Their women just hold their arm or watch from afar.

However, not all female portrayal in this trailer is negative. The character of 'M' is portrayed positively from a feminists point of view. She has risen to the top of MI6 and is now the leader, being superior to even the rough, tough James Bond. This contradicts stereotypes in thriller films, as the women nearly always are rather innocent and need Bond to protect them, but 'M' can take care of herself, even though she is older than other characters. However, the charcater of Vespa portays women in  negative way anyway, as she doesn't retain her power throughout the whole film, and seeingly loses it after she decides to do what most girls would in the Bond universe and follow Bond. However, Vespa does seem to be more sympathetic than other characters, asking Bond about "killing people" and what its like. Overall though, it seems as though the women in this film are used solely to satisfy the males (mainly Bond's), as they can break the males emotional wall.

Finally, a Marxist view shows that Le Chiffre is in some ways better than his terorist associates, but they still have more power. This is because the terrorists need Le Chiffre to keep a look on their finances and they return the favour by doing terrorist activities to help his shares in companies rise. However, the power shifts when Le Chiffre loses the poker game to Bond. Almost instantly the terrorist organisations turn on him and he is shortly thereafter killed (if you've seen the film you'll know).

That's this trailer analysis done. Next one is Limitless, starring Bradley Cooper of Hangover fame. Like last time, the link to the trailer is below, so you can watch it if you haven't yet. Again, let me know if you find anything you want to add.
Link: http://www.youtube.com/watch?v=u4T551JuZkA

Wednesday, 19 September 2012

Eden Lake trailer

File:Eden Lake poster.jpg
The movies poster
The movie is about a couple, Jenny and Steve, that escape for a romantic getaway near a remote lake in a forest somewhere. However, after being there for a while, a group of teenaged hooligans show up and start to ruin the romance for them. After haviong his keys and bag of clothes stolen by the group of boys (and girl), he decides enoughs enough and confronts them. However, after a brief scuffle, Steve accidentally killed the group's leader's dog with a knife one of the other boys had produced. Angrily, the leader tells them to leave, which they do. However, the leader (Brett) decides he does want revenge and hunts them down. After crashing the car and getting trapped, Steve tells Jenny to go and seek help. It is now up to Jenny to escape the forest and save them both, whilst Brett and his gang get closer.

The movie somewhat contradicts the stereotypical feminist view in thrillers, mainly near the end of the film. This is because the film starts with the man (Steve) clearly being the one in charge in the relationship, evident by the way he just ignores Jenny (the woman) as she begs him to not confront the boys. This changes however, when Steve becomes trapped by a branch in the car. She is given the responsibility (albeit by Steve) of going to get help. This shows that, although she was given the power by a man, she still has the power now. The man has lost all his power, and she becomes the main character. This is why it differs from the norm with thriller movies. Also, on this feminist point of view on things, there is a women part of the hoolifgans group. This shows there is some equality between the two, however there is only one girl and about 4 to 5 guys, which also implies there isn't much equality.

One thing to note, a marxists view this time, is that the couple seem to be middle class. A nice car, lots of stuff packed etc. However, the rebellious youths seem to come from a lower class background. This is evidenced by the way they speak and dress, bearing similarities to the modern day CHAV. This also implies the lower class have to use violence in order to overthrow the higher class. This shows there is no equality in this film between the two protagonists (Steve and later Jenny) and Brett and his gang (the antagonists). Also, on this topic, Steve isn't picking on the boys because they are lower in the social hierarchy to him. He isn't even picking on them, he is merely telling them to be more respectful and remember there are other people here. This may seem nice from a marxist point of view, however I disagree. I disagree because the young lads ignore him completely and continue to disrupt his life, even going as far as to steal from him. For this reason, I believe that Steve's warnings that are intended to be good actually come across as bad for the social hierarchy.

There is a link to the trailer below if you want to watch it yourself and come to a conclusion yourselves. Let me know in the comments if you've thought of anything else to add!

Thanks for reading, next blog will be an analysation of the James Bond movie, Casino Royale.

Link: http://www.youtube.com/watch?v=-6j3K4MmOKs 
http://www.youtube.com/watch?v=IVJ8VeTk9Ps

Die Hard 4.0 is the latest installment to the Die Hard franchise, and stars Bruce Willis in his recurring role as Officer John McClane, the smooth talking police officer. In this installment, John has to stop a new bad guy from doing some serious damage to world, like usual. The only difference? his time, the bad guy is hacking the worlds computers to attempt to complete his task.

The trailer starts with the male antagonists voice, which is common for films like this. What is uncommon is the fact that the antagonists face is shown right at the start of the trailer. This could be suppose to signify the antagonists lack of fear, and he doesn't want to hide his face- He wants everyone to know who he is.

What we can also see from the trailer about the antagonist, asides from his apparent lack of fear, is that he is male and seemingly rich or at least definitely not poor. This is stereotypical again in these movies, as the antagonist is normally a rich and powerful male.

Now for the protagonist, John McClane. John has become a well known character thanks to his previous three films, so fans know by now he is a humorous, cocky character, who like the antagonist fears nothing, even jumping onto a Jet Plane to try and get the pilot. This shows he is devoted too, and this point is also proved true when he puts himself in harms way to try and save his daughter. He also has is catchphrase, one that is well know the world over- "Yipi-kayay, motherf****r!". One similarity between him and his enemy for this film is they are both determined- The antagonist is determined that he is doing america a favor, and John is determined to stop him. Also, John seems more middle class whereas the antagonist (as stated before), seems to be rich. This could show an overthrowing of the upper class (as John does defeat the antagonist at the end of the film). Also, after the main antagonists opening speech, it shows John walking through a door in slow motion. This shows he is the main character, as he gets his own intro right after the antagonists. Finally, he is a very old-school character. For example, he refers to the nerds 'Command Centre' as a basement, showing his thoughts on what is a technically superior location.

There is another antagonist, but the difference is that this one's female. She is only seen a few times in the trailer, but the main time she is seen is when she has just been defeated by John, who is seen running her down in a car. This is odd, as in the actual movie she was just beating up John with kung-fu fighting moments before, but the trailer doesn't show this, only her when she's defeated. This could be to show her as weak, like all women should be, despite the fact that earlier in the trailer she is seen stepping off a helicopter with authority. The trailer also shows her using a laptop to download something, which implies she is given authority. however, this authority would have been given by the male antagonist, so she is still really just a pawn to the antagonist.

The daughter, Lucy McClane, is a little more stereotypically 'woman' for these films, as she is kidnapped by the male antagonist during the course of the film. This shows females weaknesses (John doesn't ever get kidnapped), and that the female rely on the burly male to save them.

The soundtrack throughout is quite loud but fits the scenes well. At one point, it shows John killing several people in different scenes, and the soundtrack makes the scene seem normal for the character, perhaps implying the film will be similar again.

This is perhaps more of a side-note, but both the antagonist and protagonist hold the phones they're using in an odd way. They don't seem to care about it either, which could reflect on their personality, that they also don't care.

The quote "Is your country willing to pay?" is also very serious, and reflects the antagonists thoughts on what he is doing. He also says that he's "doing America a favor." Again this shows his seriousness, and perhaps means that he is a man you shouldn't take lightly, and that this antagonist McClane is going against could be his toughest yet.

Sunday, 16 September 2012


Here's the next image that I analysed. It is the pretty well known Gorilla from the Cadbury's advert, who's Phil Collins drumming has become a bit of a hit on media websites like YouTube. I will be analysing this one like I analysed the Lynx poster, and also
Cadbury's famous Gorilla
First thing to note is that the gorilla isn't exactly ordinary. It is playing the drumming role of the Phil Collins song 'In The Air Tonight', which is very out of the ordinary. The choice of song is important, as it's drum beat and lyrics are ones that a lot of people know, so they can relate to it. Also, it is a very catchy song, meaning people will remember the advert better. This makes it most likely that Cadbury's thought about the song choice very carefully, and chose one that would stick with people for a while. Also, the song itself isn't exactly normal, in both lyrics and the fact it isn't (nowadays) a song that is played very often. 

The advert deviates from the normal for the very obvious reason that it is a monkey playing the drums- definitely not normal. This idea suggests the chocolate is out of the ordinary too, but in a good way (like how good the gorilla can play the drums). The target audience for this advert would of course be any chocolate lovers out there, or any fans of Cadbury's. 

My homework for this week was to research Marxism and Feminism, which I did and got the definitions for each one:
Feminism- When women have equal rights in all aspects of life to men. 
Marxism- When is treated with social equality (like communism).
We then did more work on the two in class, which involved taking notes on both of them, which can be read below:

Marxism
  • Karl Marx- Ideologies (Communist future, classless societies, pure equality)
  • Class systems (Economical/political)
  • Ruling classes (Workers)
  • Alienation and exploration of working class (Revolt, Revolution)
Feminism
  • Vulnerability
  • Historical- Patriarchy
  • Equality
  • Specific
  • Gender equality
Finally for this post, here are some definitions I wrote down:

Inference- Reach a conclusion by working things out.
Deduction- Reach a conclusion by reasoning from something known. 
Thriller- A book, film or play depicting crime, mystery or espionage in an atmosphere of excitement or suspense. 
Representation- All representations have ideologies behind them (Levi-Strauss, 1956). To be meaningful, representation needs to be shared. Recognition of people, situation, ideas etc. 

That's this post done, my next one will be mainly about feminism. Before I go, I've included a link to the Cadbury's gorilla advert, incase you (somehow) haven't seen it yet. Enjoy!




Thursday, 13 September 2012


Lynx - Sorry Harry.jpg
The Lynx poster I analysed
This is the first image that I analysed for my media work. I am writing this up form notes I made in the lesson based on my initial impressions of the poster and my more in-depth analysis. If the image doesn't work for whatever reason, I have attached a link at the bottom of this post to take you to the website I got this image from.

So, the first thing to note about this image is the obvious reference to Prince Harry's little 'incident' in Las Vegas a few weeks ago. As you probably know, he was caught partying and living it up in Vegas near the beginning of August, and this poster was released  very shortly after that. The other majorly obvious thing is that Lynx are taking the blame for Harry's shortcomings, that their deodorant is that good that it can help you get into situations like Harry's, which is honestly implying any guy would have loved to have been him at that point (which is pretty much true). This is a very clever way of marketing the product, because of course Lynx isn't really responsible for helping Harry out, but due to their way of marketing it they are able to put possibly the smallest thought in someone's head like "did they really help?", which is impressive and pretty clever.

Now for the more in-depth stuff. For starters, it doesn't actually say anywhere on the poster that the 'Harry' reffered to in the poster is Prince Harry. So how do we know? Simple. The crown above the O (shaped like a head perhaps?) symbolises it is Prince Harry, and not, say, Harry Potter. Another thing about the crown is that it is slanted. Why is this important? Well, the slanted crown implies the Prince is a bit of a party animal, as Prince's would never wear a slanted crown- it's informal. Another thing is this poster actually shows the company's (Lynx) views on the event. The lettering uses the same font as the 'Keep Calm and Carry On' posters, showing the company do not think it is such a big issue.

In reference to audience reactions, I think most audiences would react positively to this poster as is tongue-in-cheek humour, and enjoyable too. Also, it portrays the shared view that it wasn't that big of a deal, supporting the positive response the poster is likely to recieve.

Well, that's all for this post. As promised, the link to the website where I got the image from is below, in case it wasn't working. Next post, i'll be analysing the famous Cadbury's advert. Which one? Well here's a clue- It involves Phil Collins and a certain primate. Until next time!

Michael Navarro-Marin, A-Level Media student

Website link: http://www.campaignbriefasia.com/2012/08/lynx-and-bbh-say-sorry-to-harr.html
This is my first blog, and it is just a summary of what i'll be using this for. I will be using blogger for A-Level Media, in which I will be posting my work and any other updates on the opening to a Thriller movie I shall eventually be filming.